Elena Westbrook’s poem was selected to run with a Waste Management outreach campaign focusing on Spanish speakers. Contributed photo

Elena Westbrook’s poem was selected to run with a Waste Management outreach campaign focusing on Spanish speakers. Contributed photo

Redmond writer’s poem featured in recycling campaign

A Redmond resident recently had her poem selected as part of a Waste Management campaign tailored toward Spanish speakers in Puget Sound.

Elena Westbrook wrote a short poem, known as an ode, which competed against more than 100 others to be featured in the campaign.

“I hope that inspires a person to think about it twice before they would throw a can, that hopefully they’ll think about, to have a conscience,” she said.

The campaign was orchestrated by the C+C organization on behalf of Waste Management and includes television and radio advertisements as well as fliers.

Westbrook said it is important to reach out to people in their native language because many times translations from English to Spanish contain errors or phrases that cannot be easily translated.

For example, she said there is no direct translation for the word “driveway” in Spanish.

“I think that it will make more sense for people,” she said.

She also hopes it will foster a sense of empowerment and ownership.

Fely Oropeza, with C+C, said the campaign was for Latinos and crafted by Latinos.

While Westbrook’s poem is short, it says a lot in under 50 words.

Westbrook got interested in environmental causes after watching “An Inconvenient Truth.”

She also became a writer after watching the documentary, and is working on a historical novel.

But the ode to recycling for Waste Management is her first piece of published work.

“I was very glad they had this opportunity in particular for Spanish speaking writers,” she said.

The poem is featured below in Spanish with an English translation following.

“Reciclaje”

tu eres el granito de arena,

tu envías un mensaje de amor

a generaciones futuras

en latas

y botellas de plástico limpias,

tu escribes un pacto

de preservación

en papel seco,

tu empacas siglos de

respeto al planeta

dentro de cada bote de reciclaje,

tu eres compromiso

“Recycling”

you little grain of sand

you send a love message

to future generations

in cans

and clean plastic bottles,

you write a pact

of preservation

on dry paper,

you pack centuries of

respect to the planet

within each recycling bin,

you are commitment

More in News

Sky Metalwala has been missing for seven years. Photo courtesy of the National Center for Missing and Exploited Children
Police plead for help in search for missing boy

Sky has been missing since Nov. 6, 2011 and turned 9 years old on Sept. 2.

Suspect arrested after stealing paychecks | Police blotter

The Redmond police blotter from Oct. 22 through 24. Courtesy of the RPD blog.

Kuderer leads Tom; Walen over Bright

Legislative District 48 race. Results are preliminary.

Democrats lead in 45th Legislative District

Dhingra, Goodman and Springer earned about two thirds of the vote.

DelBene leads in 1st Congressional District in early returns

As of election night, incumbent Suzan DelBene was leading with 69 percent of the vote, to Jeffrey Beeler’s 31 percent.

Marcus Naylor and Joshua Schaer.
                                Marcus Naylor and Joshua Schaer.
Naylor leads Eastside judicial race

Results are preliminary.

King County property assessments have begun for some Eastside neighborhoods

County property appraisers visit around one-sixth of all properties in the county each year to ensure the homes are valued correctly.

From left: Samantha Areliz (VALA curator), Marisa Mouton Provo (VALA Communication Director) and Zachary Burns (artist) look upon the Gatesville exhibit at the new VALA Eastside in Kirkland. Madison Miller/staff photo.
VALA Arts moves to Kirkland; changes name to VALA Eastside

VALA Eastside makes Kirkland its permanent home.

Upcoming shelter for women and families offers hope to Eastside

The city of Kirkland anticipates the shelter for families and women to be completed in 2020.

Most Read